How to master Instagram’s shopping features?

How to master Instagram's shopping features?

It is assumed that you will create an Instagram business account in cooperation with Facebook

Instagram has been strengthening its shopping capabilities. In recent years, it is said that 70% of shoppers are browsing products on Instagram. Used by 130 million people each month, Instagram is an attractive platform for marketers. explains how to take advantage of Instagram’s shopping [email protected] the best payment gateway for online payments.

The shopping function of Instagram requires the creation of a business account. Companies that meet the conditions such as handling tangible products can connect to their Facebook account and make settings. After completing the settings, when posting content, you will be able to post product information that can be purchased by embedding tags in the photo.

Post consistently with your brand and enrich your hashtags and descriptions

It is recommended that the photos and images used for the shopping function be consistent with the products for sale. For example, if you are a software company, post content that understands the content of the product and the benefits to the customer. Poor quality trendy images will not fit the corporate mission.

Descriptive text is important that affects Instagram feed and search algorithms. Consumers need well-crafted text to attract new customers as they decide whether to buy from the description. Also, if you attach multiple hashtags that cover a wide range of fields, you will be more likely to find them by searching.

How to master Instagram's shopping features?

Encourage product purchases and visits to company pages from Instagram stories

Instagram stories set up shopping features differently than regular feeds. For one story, it will be a mechanism to select a sticker containing product information and prompt you to transition to the in-app purchase screen or the company website. Increase more followers buy Instagram followers cheap 10k.

As of 2019, ads cannot be tagged for shopping. One way to appeal to new customers about using the shopping feature is to encourage new customers to get more information from their feeds in Instagram stories.

Instagram has been working on shopping features for a long time and is introducing new user experiences such as in-app purchase checkout features. Many companies have taken this opportunity to grow their business. Understand the user experience from search to purchase and strive to implement effective marketing strategies.

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